Web Decoupling: The Death of Websites as We Know Itarticle

Web Decoupling: The Death of Websites as We Know It

Nick Bonanno

Nick Bonanno

Thu, October 20, 2022
Share this:
Web Decoupling: The Death of Websites as We Know It

The web is developing. The way we utilize technology and the way businesses conduct their operations online are both evolving. The advent of static site generators and the decoupling of the web have been two of the most significant recent advancements. This indicates that companies are no longer dependent on conventional websites created with server-side technologies. Instead, companies can use a JAMstack design to create quick, secure, and scalable apps.

The Death of Traditional Websites

The conventional webpage is going out of style. There are many reasons behind this, but the primary one is probably that they are no longer functional in a world where the internet is becoming progressively disconnected. Businesses may create websites and applications using only static files thanks to static site generators. This indicates that a server and database interaction are not required. There are numerous benefits to this, both in terms of price and effectiveness.

The first is that maintaining conventional websites may be incredibly expensive. Particularly if you manage a big website or one that gets a lot of traffic, server costs can add up rapidly. Also, you must make sure that your website is up to date and adheres to the most recent security requirements. This alone may require a full-time schedule.

Traditional websites are deteriorating for a second reason: they aren't nearly as quick or dependable as static site generators. This is due to the fact that a server is where all of the files needed to render a standard website are kept. These files must be downloaded from the server and then rendered by the browser when someone accesses your website. This procedure could take some time, especially if the user is far from the server.

On the other side, static site generators are far quicker. They don't rely on a server to provide their material, which explains why. Instead, every file is created in advance and then sent to the user via a CDN. This implies that the content is provided almost immediately because the user's browser doesn't need to make any requests to a server. Conventional websites are becoming less and less popular since static site generators offer far more security

They use a server to store and deliver their material, which is why. A hacker might cause a lot of harm if they were able to access your server. Also, traditional websites are frequently created utilizing a variety of technologies, which can make them challenging to safeguard. On the other hand, static site generators are far more secure because there isn't a single point of vulnerability that a hacker may attack.

A World Class End-User Experience

Due to organizations' growing desire to offer a top-notch end-user experience, the traditional website is also losing favor. There are numerous ways static site generators let you accomplish this. They are significantly quicker than conventional webpages, as we have previously shown. As a result, your users won't have to wait around for your website to load and may start using it right away.

Moreover, static site generators are highly scalable. This indicates that they are able to manage heavy traffic volumes without experiencing any performance concerns. For companies trying to increase their internet presence, this is a tremendous benefit. Furthermore, static site generators are simple to integrate into current projects, so you won't need to spend money on new infrastructure.

In a world where the internet is becoming more and more disconnected, the conventional website is no longer functional. Businesses may create websites and applications using only static files thanks to static site generators. This indicates that a server and database interaction are not required. This provides a variety of benefits in terms of price and effectiveness. enabling companies to offer a top-notch user experience while being more protected from cyber-attacks.

Nick Bonanno

Nick Bonanno

Founder, CEO & Senior Advisor

Nick started his 17+ year career in digital media, advertising and technology as a freelancer, developing small brochure websites, and implementing basic SEO strategies, mostly for friends that were starting companies. Fast forward to today, Nick is highly regarded as a leader in his space, having worked on both strategic initiatives as well as execution for brands such as ExxonMobil, Yum! Brands, Kentucky Fried Chicken, 7Eleven, and many more global brands. His passion lies in aligning strategy with organizational goals and interpreting the voice and vision of the client's brand through enhanced customer insight and data management.

When he isn't working on a fun new project, Nick keeps busy with his wife and two boys. He coaches his youngest son's soccer team, and volunteers for Operation Bliss and the Greater Dallas Veterans Foundation.


Ever been accused of being a techno-geek? How about a marketing nerd? If you've got a flair for the written word and think the world could benefit from your big awesome brain...

Case Studies

"Operation Chill" Initiative

"Operation Chill" Initiative

Simple Media takes 7-Eleven’s famed Operation Chill digital, prompting positive relations with the nation’s youth and signing up over 300 participating police agencies across the U.S.. Slurpee® drinks continue to flow.
Read more